CHAPTER 2 - Describe Your Financial Plan How will you pay for your business start-up? Will you work a second job? Do you have money in savings? Are you planning to borrow from a bank or credit union? Will others be investing in your business? How will they be repaid, and how long will it take to you repay them? What do you expect to earn? How much will it cost to run your business? What financial alternatives do you have if your business doesn’t generate enough revenue?